Sunday, December 28, 2008
Paging the love doctor!?
I'm not saying I am an expert on relationships or love but I have had my share of uh-ha moments. However, I still haven't seemed to find the cure for heartache or total, excuse my French, but "WTF just happened" moments. If at any time someone discovers, not the cure for cancer but the cure for love, feel free to let me know. Until then I guess I'll just keep paging the Love Doctor.
Saturday, December 27, 2008
I thought rain and brown grass were signs of Spring not Winter
Monday, December 22, 2008
The mall+holiday shopping=chaos
Sunday, December 14, 2008
Flat tires are not fun, along with various other activites that occured this weekend
Friday I was excited. The weekend had officially begun and I was getting out of Ada for a few hours to go to a Christmas party, or at least that was the plan. I'm driving down 30 music bumping and a smile on my face when I hear a loud "pop", see smoke, and can't get my car to keep up speed. I pull off the side of the road and discover my tire has blown out in five spots. Some random stranger pulls up behind me about ten minutes later, which totally freaks me out, and decides to save the day. Of course me, keeping it classy in my heels and dress pants, feel completely stupid and just smile while he works his magic, or at least tries. Whatever tire iron he has definitely doesn't fit; screw that idea.
I call up my best friend and ask him to venture out in the cold to come change my tire. He, being the great and lovely friend that he is, pulls up behind me about fifteen minutes later. He gets out of the truck, puts on his Carhart overalls, and gets to work. I watch of course, from the inside of his warm truck, while he puts on the spare. He fixes the problem in about ten minutes and I get back on my way.
Not ten minutes later my car starts to rumble and vibrate. I have no clue what's going on but keep driving anyways. Not a few seconds later I see half my tire flying across the road and more smoke. Seriously, at this point I don't think things can get much worse for the night. I pull over for the second time, annoyed and frustrated.
I call my friend back and ask him to turn around and come save me for the second time. I also call my boyfriend and tell him that my half an hour of being late is going to be a little longer that I thought. Oh yeah, and the fact that he should come pick me up so I didn't have to sit on the side of the road by myself (that's the calm version). About ten minutes later we're having a party on the side of the highway.
My friend Jared, my boyfriend and his brother-in-law and of course me and my car, one tire down, decided to have a reunion. The first thing my boyfriend does, after asking if I'm OK, is laugh. Oh I was so mad, I did not yet see the comedy in the situation. I was still cold, my car was still sitting on the side of the road, and I couldn't feel my toes.
So this trip that was supposed to take an hour and fifteen minutes, took about three. Talk about a crappy Friday night. Next time I might as well just walk, It would probably take about the same amount of time. A word to the wise, when traveling down rt. 30 bring the following: blankets, cell phone and multiple tires; you know, just in case!
Thursday, December 11, 2008
Seriously...I'm not shopping there
Festivities began when we stepped into the tanning establishment. So me being the whitey that I am and my boyfriend telling me only two days in advance that we were going to semi-formals, I decided to sign up for fake-bakers-R-Us. Try having some girl that's about 90lbs. soaking wet spray you down with fake paint in your skives. No matter what you talk about, you know that's gonna be one awkward conversation. Poor girl, maybe she is filling out applications as we speak for a new job.
Next we decided to skip out on Wally-World and head to the mall, or at least that was the plan. About half way there, I decided I had no clue where I was going and preceded to go though my contacts list, starting with the letter A, until someone told me where to go. Hmmm, maybe for Christmas Santa should bring me some GPS. The Lima mall does is not every girls dream of a shopping experience to remember, but It will do.
First stop, Debbs. Jenna was not having it. She straight up was like not happening, that place is ghetto and they don't have any good clothes. We walked in to look at shoes and not five minutes later she found a pair she wanted to buy. I seriously couldn't help but laugh. Guess she changed her mind on the, quote on quote ghettoness of the place. We finished up walking around the mall and headed out.
This weekend is the ugly sweater party, so we decide to stop at this creepy, hole in the wall thrift store which no person in their right mind would stop at after dark. We found gold, let me tell you what. Christmas turtlenecks that looked like they were from a bad Baby Gap magazine, denim and plaid vests and some old school sweater my mom would have rocked out back in the day. Don't let me forget the diamond in the rough, at a bargain price of....wait for it...25 cents; an I love Christmas pin! Total price, $12.50.
Overwhelmed with pride, and thankful we found outfits for the weekend events, we headed out to my car. First of all, I was happy to see my hubcaps were still in tact. Second, my car looked like someone had been going at it in the back seat; my windows were completely fogged up. After recovering from laughing so hard, we headed home, but before we got there I was craving food hard core.
We stopped at Kewpee, Jenna's first experience, and indulged in calorie overload. So much for all the calories we power walked off at the mall. Of course I had to experience one awkward moment before we left, or our experience would not have been complete. Jenna ordered first, set down her tray and booked it to the ladies' room. I on the other hand was totally not paying attention and stood starring into the restaurant, tray in hand, looking like a freshmen on the first day of school in the cafeteria. Some older women had to tell me where she went, I didn't feel like a complete fool or anything. Overall, the trip was ridiculous, but honestly I don't think I could have had it any other way!
Tuesday, December 9, 2008
And You Thought I Was Gone...
It has been a while since I have ventured to this site. Over break I felt no motivation to do anything, let alone write. However, that little bit of PR inside me is screaming to come out. Therefore, I decided to get back on the horse and share my thoughts, feelings and experiences with the public (even if the public consists of my 16 classmates who also have nothing better to do during the day). Thanks Agozzino, for making us all addicts.
Anywho...
Winter quarter is underway and I am already in need of a little R&R. Guess no matter where I go, I can't hide from the chaos that being a college student brings. Honestly, I think it's in my blood now. I seem to thrive in hectic schedules and long days. Dear God, what is happening? Is that the voice of reason kicking in, does this mean I'm growing up and realizing that I am about to enter the real world. There is only one thing I can say to this, BRING IT ON BECAUSE IT'S ABOUT FREAKING TIME!
Stay tuned...The adventures are sure to begin if your in need of a good laugh you might want to keep reading...............................................
Friday, November 14, 2008
Last Day of Classes/so close yet so far away!
Thanksgiving day is the day of happiness at the Ellis household. Food, and lots of it, family, friends and the ever cheesy playing of games that has become a family tradition. This day cannot come soon enough!
Tuesday, November 11, 2008
My Friends Are My Life
Thursday, November 6, 2008
Week 10-PR
I realize that social media is the driving force behind this new explosion of PR but we can't forget to stick to our roots. The ability to Twitter or stay LinkedIn is a fantastic opportunity but we still must be able to talk with someone face to face, the building blocks of communication.
Networking is so much easier than in previous years but we can't take this gift for granted. Realizing to do simple tasks such as updating resumes, staying in touch with contacts and keeping a clean slate will put you well on your way to networking success.
My favorite quotes of the night were to put yourself out there and remember its who you know and even more who they know that can get you a job! So get out there and start networking!
Is that the only reason??
I understand that people want to make history and participate in this historic event, the first African American president, but for what reason are you doing this? The mere fact that you feel African Americans had a horrible past and hard history is not a reason to put a man in office. Many more facts should be looked at and considered.
I am not saying the man is not intelligent or capable of doing a good job in office, but was he really the best candidate for the position? Think about it!
Wednesday, November 5, 2008
Tuesday, November 4, 2008
Week 10-Reading
I showed him the basic format, what time he would need to commit to keeping the blog up to date and how to link to his site. I really think he is now considering starting up his own. I told him if he simply took twenty minutes every morning to answer a question, talk about a confusing topic or just give an example of the previous days events he would be well on his way to a successful blog. I was surprised when he said he had heard other tax practitioners beginning to follow this new path of social media. Maybe my dad is cooler than I thought?
In closing, I would totally have to agree to the importance of blogs to a corporation. What a better way to reach the public. Blogs are cheap, easy to maintain and simply take just a few minutes a day. Refusing to keep up with the times or adapt to this new social media is not smart for companies that want to remain or become successful. The growth of blogging has continued to expand over the past few years. This is a definite sign blogging isn't going any where soon.
Week 10-ONU
Spanish would probably be my easiest class, which is sad considering my native language is English. We have two more tests, plus the speaking portion. I do appreciate the fact that Professor Oliver is easy to work with and very relaxed. I feel less stressed because I know she is willing to work around issues that may arise. Do you know what I say to that, muchas gracias!
The rest of my classes focus on my major, which I love, but at times feel totally behind. Having two classes with Agy is rough. Don't get me wrong, I learn a lot, but at times I want to run out of class and play in traffic. I know PR writing is one of the building blocks to PR success but I don't want to freak out every day on the way.
Social Media is amazing, and I have learned some very unique and important tools what will help me in the future, but sometimes I feel like we should do assignments in class and perhaps break down assignments and redistribute them throughout the quarter. Today when I looked at all the projects coming up I almost went into cardiac arrest. Podcast and video I can handle but the news of a ten page paper put me over the edge. All I know is when these classes are over I am going to celebrate. Needless to say, I hope these next two weeks go by quickly and I can get everything done without losing my mind.
Monday, November 3, 2008
Week 9-Reading
Certain men and women helped pave the way in which I am in awe. I wish one day I would wake up and decide to be the first (fill in the blank) to make some discovery that would change the face of my generation. People like Blodgett, Abramson, Schwartzman and many others used simple ideas to create an entire way of life.
The public has done a great deal to improve how we communicate. Their impute is necessary for expansion and is a gateway between what people want and what is created. Every day new ideas hit the airways, figuring out which ideas will work the best and help the most amount of people.
Listening to your peers may not be what you were taught while you were growing up but in today's world it works. People are more likely to listen to their friends, family or someone credited than some random person that supposedly knows all about the topic. I think this is why podcasts, blogs and the Web work so well. Keeping eyes and ears out as to who the up coming firecrackers are will probably have more affect on you than one might think.
Thursday, October 30, 2008
Week 9-PR
I feel that men are intimidated, or just don't feel like they can have the power they are striving for in the future. This mindset needs to shift or eventually men will be totally out of the profession. I don't want the time to come when men simply get a job just because they need to fill quota. I also don't want to make less money just because those in power feel like we do less of a job. Women have proved themselves for the last I don't know how many years, but men need to step it up.
I feel that more information needs to be created in order to turn the heads of men, for the future of PR. Starting at a younger age group, making high school's aware, and proving that those in the PR realm aren't just soft, creative, chicks who look pretty and know how to get what they want. We aren't spin doctors, we aren't just full of BS and we don't just make love not war. You men out there...this is for you! Become aware, show you care and prove you are just as much if not more capable of charming and chatting than the pretty, little ladies around you.
Week 9-ONU
I am stoked because for the first weekend of the quarter I finally get to go home, kick up my feet and do nothing for an entire weekend. No work, no homework, and no responsibility. Simply enjoying the lameness of Marion, Ohio and seeing my townie friends. What more could someone want, right?
Now, I know there is all this excitement about the big bang Halloween bash, but honestly to me it is just like every other day. I didn't celebrate it as a kid, costumes are like fifty bucks, and if I want some candy I'll probably just run to Wal-Mart and pick up a bag of Reece's Pieces. I know it sounds lame, but believe it or not Halloween will be here next year. Don't get too excited kids. It's not like I am alienating myself from the world, I mean it's not like I ever got to trick or treat anyways.
So have fun this weekend all you Halloween partiers. All you females out there that use Halloween as that one day to dress like a slut and tell yourself it's ok. Have fun freezing off your bum, putting on your beer goggles and looking like fools, at least this time with a purpose. I will be at home enjoying my hot cocoa and kicking it with the fam! Jealous? You should be...
Tuesday, October 28, 2008
Week 8-Reading
I believe the new way to get the Internet is through social media. Blogs, e-mails and other various sources are the best way to get information and get the information necessary for whatever you may be doing. This course of action may be awkward for some people but in today's changing world it is necessary for success. I feel that many companies will follow this course of action in order to accomplish the task at hand. The future only knows which way will work best for PR practitioners.
week 8-PR
Her main points were good but the way she relayed them to her audience was bad, even for us PRSSA members. The word spin is a no no word. This terminology gives PR practitioners a bad name and conveys to the public that we lie in order to get our point across. Others, including the MC tried to help her in relaying what, "she really meant by the word spin", but she did not know when to stop. Penelope continued to use the word and continued to dig herself a hole.
I was not impressed by her speech and thought that in the future PRSA needs to have a better handle on their speakers and the topics they are covering. Next conference I would hope that someone else has stepped up to the podium and we no longer have to hear words from Penelope!
Thursday, October 23, 2008
Week 8-PR
Half of our group is going down tonight, while the rest of us will meet up with them tomorrow to kick off the festivities. Evan, Katalyn, Brian and Natalyn are presenting and from what I heard in practice the other day they were well on their way to perfection. I have heard that ONU's PRSSA has quite the reputation, well in a good way that is. Apparently, when we step up to the mic people really listen. I hope to learn a lot not only from our group but from the various other speakers who will be in attendance.
Going to conference really reminds me of the fact that I am growing up and will soon enter the world of PR in a professional setting. I am hoping that this experience allows me to absorb some of this knowledge and helps me become more comfortable in this type of setting. Another plus, networking, never a bad day when you can pick up some business cards, eat some yummy food and mingle with the pros.
Monday, October 20, 2008
Week 7-Reading
Word of mouth has now expanded to meet this new system known as Viral Marketing. This system, which relies on others to spread information about whatever product they are trying to sell, sheds a whole new light traditional marketing strategies. Allowing others the power to either make or break whatever you are advertising shows you have no problem or you are just plain crazy.
Now,viral videos are something I am a little more familiar with. My generation constantly is surfing the Internet looking for the next big hit. We check YouTube on a constant basis and even add videos we made ourselves. Some days I feel like I learn more from a two minute video or catch up on the latest music hits than I could from reading an actual story. I watch what my friends say is good or funny, without hesitation. Taking advice from those I know is easier and sometimes more useful than finding the information out from an outside source. Using the previous sources is the new way to keep updated on what's happening in our world. Honestly, I can't imagine living without them nor could I see the generation behind ours survive.
Thursday, October 16, 2008
Week 7-PR
I thought it was amazing how not only advertising, but the avenues used have changed so drastically in the last 100 years. Newspapers, radio, television, Internet and the sub categories most aren't even familiar with. Advertising has mad our culture what it is today, however recognizing that is not always clear cut.
In today's society brands are what sells. We don't even have to know what a product is or how it works. If we are familiar with the brand and one of our friends (through word of mouth) tells us to try it we give it a go with no hesitation. If we see an advertisement we try to avoid it.
The Internet is the new hot spot for ads. People are willing to spend money avoiding commercials or ads by purchasing tools such as Tivo. They will turn off the tv or fast forward through a video. Now a days the Internet puts it in your face, placing advertisements in avenues we aren't even aware we are affected by.
The industry has to be smart and keep up with the times in order to continue to have an affect on our generation. Otherwise, they are just waisting their money and our time.
Death by boredom...Week 7
After about eight hours of sitting on the third floor where silence is golden and those that break it may possibly break a ligament, I was about to go nuts. I honestly don't know how people do it EVERY DAY. I think it takes a special breed to accomplish a task like that, because let me tell you what after a couple hours of that I'm stressed. Not only does the atmosphere scream boredom, the people are not to friendly looking either. I think I was almost murdered at one point.
I opened up my book bag, which most normal people wouldn't be bothered by but those on the third floor have special x-ray hearing and could hear a pin drop, ON THE CARPET and got the stare down from three people around me. I don't even think two of them spoke English. Next I had to get my computer out. Well I apparently didn't have the sound completely off and the little intro jingle is not welcomed in the place of silence, again with the angry eyes from those around me. Well, then there is the cell phone that even though its on vibrate and may be acceptable on floors one and two now has to be turned to completely silent for fear someone might throw it out the window. Hmmmm...maybe not because opening the window might make more noise, I wonder?! Last but not least I had to open my absentee ballot, which has been sitting in my mailbox for approximately a week because I am too lazy to go to the Mac anymore, and the ripping sound filled the air. Yes, I really thought I was going to be asked to leave. After all that I was a bit stressed. These people do not make for an easy learning environment, plus my blood pressure shot up about ten points.
Needless to say, I do not feel as though I will be returning to the third floor anytime soon. NO, I feel I will leave that to the brave, quiet souls who are used to complete silence and can work under stressful situations.
Monday, October 13, 2008
Week 6-Reading
I feel like this also gives companies an easy way to check up on what others are saying about them, whether it be good or bad. They can keep track of their employees, stocks and other important issues such as competitors. Companies are only smart to stay one step ahead of the competition if they wish to be the, "alpha dog" so to speak. Imagine a job where all you did was sit and see what people were blogging about your boss or company. I think that would be pretty sweet. Where can I sign up?
Friday, October 10, 2008
Week 6-ONU
We are halfway through the quarter and I am busier than I have ever been thus far. Let me tell you what, I sometimes wish I was a freshman again. NO responsibilities, or at least if you did you were too busy with a social life to care. As homework begins to pile up, the Firm is loaded with clients, and both jobs are demanding time and energy (I used to have but now am not sure where it or when it decided to check out) I am feeling quite overwhelmed. I don't know how those crazy, "multi-taskers" do it.
Now I have come a long way as far as focusing, at least on academics, and prioritizing, but dear god I feel like I am going to need counciling by the time this is all over. I understand college is the time you grow up and become an adult, but I wonder if you look at the statistics how many people had mental breakdowns or cut their wrists and played in traffic on the way to graduation. I for one feel that I am on that path...WATCH OUT PEOPLE, four more weeks off fall quarter to go!
Thursday, October 9, 2008
Talk about motivation-Week 6 PR
As a leader in various organizations so many people are willing to complain or whine about what they don't like or feel need to be changed but refuse to do anything about time. Why not change things up? Make your voice heard and get the ball rolling. Don't be afraid to take on that leadership role, you may never know who might follow. Like I said, this compelled me to do things differently.
I have this new desire to get involved, make a few waves and dig in deep to new activities. This was a refresher and made me feel grounded again. I think so many people have good ideas they just don't know what to do with them or how to go about getting it accomplished. My advice, just jump in!
Friday, October 3, 2008
Week 5-Reading
I think the advice given by Paul Gillin is dead on. Research is important, not only so you know what you are talking about but who you are competing against. I do have to say the world of bloggers is a little more friendly than most atmospheres but people still want to make money and get ahead. You have to know where to market not only your product but yourself. You need to know how the people think, where they search, how they go about doing it and what they really want.
Getting personal makes you more than just a company trying to do business, but someone who cares about their clients and understands their wants and needs on a level in which you might talk to a friend about a problem. If you feel more at ease with someone aren't you more likely to work with them in the future?
The cost makes it all worth your while. Let's face it, small start-up business don't have a lot of money to throw around, and if they do they have probably already done it. How do you reach a mass amount of people, within a short period of time using the least amount of funds possible? Duh...blog of course, podcast, use technology as a friend, not an enemy. Just because you may not understand it, or you think its not for you why not give it a try? It can't hurt and your not really losing much money in the process...Think about it!
Thursday, October 2, 2008
Week 5-PR
I thought his idea of making your own brand, finding out who you are and letting people know, was a great start. In order to get somewhere, someone else has to know you exist, in a good way that is.
Anymore, there are so many avenues in which you can get your name out there and become a "follower". Simply following with no action is pointless. If you follow with brains and a purpose you will be set a part from the pack. Be a leader not a follower. Show interest in other people's blogs, get a head start on new sources of social media and leave your mark. Have a bio and have a reason.
Another thing that really stuck out to me was his comment about Facebook. I know so many people in our generation don't think about what they post, which in the future could really ruin your chances of getting a job let alone an interview. He said treat your page like you treat your desk, a little bit of personal a little bit of professional. In other words, put some pictures of your family, friends or your dog. Keep things that represent you and your personality in plain sight, but keep it at a level that older, sophisticated professionals would not mind seeing.
Lastly, I was surprised at all the up and coming Web sites such as flickr, del.icio.us, word press, slide rocket, blog beat, podzinger, clip shack, all top and web strategy. Over 100 other ways to get your information out to employers. So when you are sitting at home, in the mood to creep but have no idea where to start, pick one of these. Oh and by the way, let me know how it goes?
Week 5...ONU
I shower, pick out a cute shirt and jump in the car. First of all, I would advise you mapquest where you are going or perhaps have a general idea of the area, I had no clue where I was going. Second, I get inside, fill out my paperwork and about fail my eye test. HOW EMBARASSING! I felt like a complete idiot while this woman is telling me to tell her when I see the lights blinking, I have no idea what she is talking about. I SEE NO DOTS! We go through this process for about five minutes before I realize my hair is in the way and that I'm not completely oblivious. Well it gets better, she asks me a series of questions, you know the ones that are like, do you have a ticket, have you lost your license for any reason, are you addicted to alcohol, can you make smart decisions while driving. I can't help but about bust up laughing. Who the heck would answer yes anyways. Why yes mam, I am jacked up on Vicadin and can't go a day without a six pack of Bud Light. I am a horrible driver and have come into close calls with pedestrians. Seriously, unless you are certifiably insane, there is no way you would admit to any of that. We finally sit down to take the picture and I sit in the wrong seat. By this time I think this woman thinks I'm nuts and just want to get my picture and leave. However, knowing me I have to make one last dumb remark before exiting the building, so I make her show me the picture and OK it before she prints it out. Thank god I don't have to go get another id for the next five years, if that woman wasn't dead or retired I think she would deny me!
Monday, September 29, 2008
Week4-PR
http://www.marketwatch.com/news/story/new-media-influencing-electing-rapidly/story.aspx?guid={0F009731-9667-4872-85D2-458AF3054AE3}&dist=hpp
The election this year is really catching my eye. I don't know if it simply the diversity or the fact that our generation has such a big affect on the possible outcome, but something about this year is special. People are using sites like Twitter or Facebook to find out information about our candidates instead of the typical sources like CNN and the Wall Street Journal. I find it fascinating that both candidates are doing their best to appeal to our generation and the new way in which we use these new types of social media to come to a final decision. We keep these politicians on their toes. They have to constantly keep us updated, while at the same time giving us correct information with a first hand perspective. We listen to the voices of our peers, and are persuaded accordingly. Politicians are forced to give us what we want as to earlier time periods in which they tweaked the story to put them in the best light or give us the best quote. No words are off the record and no action is unseen. Someone, somewhere will post it online, where millions of bloggers will comment accordingly. We seem to get more involved and seem more interested as we constantly watch the latest political YouTube video online or follow the live video stream for the Presidential Debate. I think social media is one of the biggest avenues available and if used correctly could result in awarding this year's presidential candidate a comfy seat in the White House!
Week 4-ONU
I remember Freshman year, walking on campus and thinking who are these crazy cats with silly, sparkly letters on. I swore up and down I would never become one of these barbie girls who only care about their nails, going out, buying the latest pumps and gossiping up the latest she-said he-said fiasco that occurred at the beagle the night before. I figured someone apparently had to much time on their hands or mommy and daddy just decided to throw around a couple hundred dollars a year for social purposes, AKA the making friends fund. Well apparently I fell and bumped my head but here I am, Greek and loving it!
I realized Ada isn't really your typical Animal House scene and the people here are just your typical townies, friendly and real. This new form of sisterhood I found was something I can't really imagine experiencing college without. I have seen myself grow and excel thanks to the people around me and the organization I became a part of. I guess this whole RG thing is my way of giving back, helping that one girl who said screw this find out what Greek life is really about. Honestly these girls are going to make some sweet sisters no matter what chapter they decide to join, but I'm not going to lie...curiosity is killing me!
Week 4_book(CM)
I thought this whole idea of the 80/20 rule wasn't too far off. Sometimes I think it is hard for us to fathom such a small part of the population making such a big difference. You might think these 1% are far and few between, but stop and look around. I bet they made more of a difference than you would have ever expected.
The other thing I learned in this chapter is about the hidden light shed on Wikepedia, my previous Bible for useless/educational purposes :) Seriously, I had this bookmarked, favorited and on top of the list to find out that most of the information isn't even coming from people that necessicarily have a worthy opinion. That super-sucked, sad day now I have to find another sight to bookmark. Sorry Aggy, I always thought you were a little looney for hating on The Wik, as I like to call it, but now I sadly have to admit I have transformed to the dark side and now must agree with your opinion. Sad but true I know. I guess you win some and lose some. :(
Tuesday, September 23, 2008
Thursday, September 18, 2008
Sweet...I want one of those...
According to the following website:
http://prblog.typepad.com/strategic_public_relation/2005/08/new_ipod_cellph.html this hot-new item, "will expand citizen marketing." What a coincidence, I believe we just read about that the other day! Hmm am I seeing a trend here, another way for people to communicate via social media. Genius, I think so. I find it fascinating everytime something new comes out, the have to have item, which makes it easier for us to talk to people without even opening our mouths. Send a txt, access the internet, watch a YouTube video or e-mail friends all from your phone. Another way for companies to receive free recognition/advertisement through those that are addicted and in love with the product, whatever it might be. It has been said(in the website above) they don't want people to lose time as, "every second counts." In a world thats is constantly changing and could leave you in the dust if you blink for too long, I would say this is another smart choic for Apple and another good purchase for PR personal.
The New Rules of Marketing & PR...now that's a mouthful!
Personally I feel that companies must enter into this new craze in order to keep up with our generation and stay tuned into what people want. This quote by Steve Goldstein on page 59 really stuck out to me, "You are what you publish. It is better to have a reputation than no reputation at all." I think people forget that your company isn't just what you produce or how you act. What you put out in the marketplace or publish throughout your company can speak for its self. Sometimes it is more powerful than specific actions themselves. In order to succeed and get ahead in the competitive business world people need to know who you are and what you stand for. Why trust you if they know nothing about you? What better way than to hear from those people that work for the company and live it on an everyday basis. Give them the freedom to express themselves. You never know, treat them well and they will most likely hold you in a higher regard than you might think. As the book points out, "blogs are like the sound of independent voices." (pg 48)
So I guess if you couldn't tell by now, I totally agree with David Scott!
So I don't hate people...I think I was just having a bad day
Have you ever sat alone for long enough your mind starts to race, your thoughts are outta control and something clicks? Well my thoughts have been erupting like
As I have entered my first two weeks of junior year and realized oh my god I graduate next year, something in me has let loose. My goals, the things I appreciate and what I find important seems to have drastically changed. I feel like if I were to introduce the Tegan of today with that of freshman year I wouldn’t know who I was talking to. Sometimes I wonder if other people missed that memo, ya you know the one where you finally have to grow up and do something valuable with your life.
Sometimes I just wanna scream what the heck is wrong with you people, but honestly I don’t know if anyone would even notice. They seem to be too caught up in boys, drinking and the latest party or social event to realize the real things that are important in life. The things that build character shape you as a person and make you into who you are. Granted, I understand some people are slower than others and are a little slower at getting on the bus, but sometimes I wonder if they just missed it all together. In a way, instead of envying or idolizing them, I feel sorry for them.
I don’t know maybe I just fell and bumped my head, but if so I may just have to start pushing people down in order to help them get up! Now stop and think about that one…
Tuesday, September 16, 2008
Election 2008...Check it out! :)
I think it is awesome how we can express ourselves through different avenues while still getting your point across as to how you feel about a specific topic. The upcoming election is held in diff regards, clearly, to different people. What's your opinion on our candidates?
Monday, September 15, 2008
15.09.2008---MULLETT
I was somehow praying my copy of Citizen Marketers would get lost in the mail and by some divine miracle I would be excused from the readings...HAHAHA..I know..I must have been on some heavy pain medication at the time or something. Anyhow, I read the first couple pages of the book and didn't want to put it down. I was hooked (yes for a moment i thought I may be suffering from a head trauma) and realized that our generation has blown open the possibilities/opportunities of the next generation of marketing and advertisement, no diploma required :)
I never realized until reading this book how so many companies were affected by small town men and women, who simply were doing something they loved and felt strongly about, in order to bring about change, innovation and new lines of communication between business, employees and customers in a way never deemed possible in a previous life. I feel like each of us fall under one of the four F's. Filters, Fanatics, Facilitators and Firecrackers, what's your role? I thought the quote on pg 26 "People are the message" hit dead on. Companies are smart to let everyday normal people do their marketing without even having to write a script or put letters on a page. All they have to do is simply live. Why not let some common Joe promote your company or help you improve your customer service. NOw that's smart! FREE, duh! I guess it is easy to say things could get a little scary for a corporation however, not sure what will be said about you or what kind of damage control you might have to whip up in a matter of minutes it takes to produce one blog. That's called taking a chance, living on the edge! How can you grow if you arent' willing to go out on the edge and work with whatever is thrown your way. I have a new respect for Citizen Marketers. I want to be a firecracker. I want to, "mix up the equation" so to speak. I think my favorite example of the positive affect a citizen marketer had on a company was the instance with BMW and the 27.07.2006---MINI2 campaign done by Mullett. Now thats innovation and creativity at its' finest. So you know that saying I wanna be like Mike..Well scratch that..I wanna be like Mullett, a certified Bad A** citizen marketer!
Saturday, September 13, 2008
Our Generations is off the hook....
In their recent book, Connecting to the Net.Generation: What Higher Education Professionals Need to Know About Today's Students, Reynol Junco and Jeanna Mastrodicasa[16] found that in a survey of 7,705 college students in the US:
- 97% own a computer
- 97% have downloaded music and other media using peer-to-peer file sharing
- 94% own a cell phone
- 76% use instant messaging and social networking sites
- 75% of college students have a Facebook account[17]
- 60% own some type of portable music and/or video device such as an iPod
- 49% regularly download music and other media using peer-to-peer file sharing
- 34% use websites as their primary source of news
- 28% author a blog and 44% read blogs
- 15% of IM users are logged on 24 hours a day/7 days a week
Friday, September 12, 2008
Face Off on the bridge....
New INfluencers....Ch. 1
Thursday, September 11, 2008
Who woulda thought?!
I can't wait to see where this blog takes their company in the future. Just think of the millions of people they can bounce ideas off or get ideas from. Plus polls or just posting new information about upcoming products or the research and development in process. Keep your eyes open and fingers ready all you PlayStation lovers, I can see good things to come for this company!
Tuesday, September 9, 2008
Seriously...did he just say that?!
OH MY GOD...Freaking hilarious!! I think I laughed for about two hours straight, talk about an ab work out. I guess I can skip the crunches tonight! There was three comedians, a Jew, a Korean chick and some white guy. All of them had appeared on shows such as comedy central, MTV or various other comedy scenes. Let me tell you what, these guys were brutal and said some things that would make my mother's chin drop into a position so low she might not be able to get it up. They talked about vegetarians, gays, Sara Palin, and other things no college student cares about but thinks is totally awesome. It's always nice to see someone rip on the guy in front of you while you are secretly pointing and laughing saying, "thank god that wasn't me"! It always amuses me how people my age laugh at the stupidest things, which usually ends up making fun of them in some way or another. Hey, I guess that's what college is all about though, get all the, "stupid ", out of your system before you have to grow up and put on your big boy pants!
2 Down & 2 to go...at least thats the plan
The crazy thing is, I can't believe how I feel so old watching the new freshman walk around campus with their photo id's, campus maps, and lanyards. I feel like you can pick them out of a crowd and I wonder if that was me only two years ago. These past two years have gone by so fast but I can't wait to see what these next two are going to bring.
Living in my own apartment is ahhh-mazing and getting away from the rents for another nine months has its perks. Overall, I'm stoked to be here!
About Me...Just in case you were curious!
Still waiting...ya most people are!
I'm a simple girl who loves to have a good time with my friends, listen to fantastic music, enjoy the outdoors and shop, but what girl doesn't?
I'm a junior public relations major at Ohio Northern University in the bustling metropolis of Ada, Ohio. I'm involved in Greek life on campus. PRSSA, work at our sweet radio station (also known as WONB), and do interviews and stories for the sports information services on campus. I love Padronies pizza, am horrible with directions, am a total procrastinator, and have an addiction to shoes. Overall, I'm just your average everyday random girl with bad jokes, but sweet one liners ,living in this big, big world!